With the increasing number of diseases and viral, the health sector has gained a huge boost over the past few years and has seen a significant amount of change as well as contribution in the market. This has prompted the importance of the health industry even further and compelled the business owners to participate in businesses that are related to the health industry. For years, scientists and various other private industries have been dedicating their time to research for effective medicines and solutions. However, having a Franchise in the health sector industry is a better option rather than starting your own new medicine manufacturing business. One such brand is SastaSundar Franchise.
Started in the year 2014, by Mr. Banwari Mittal, SastaSundar is a digital pharmacy and healthcare company that is based in Kolkata, West Bengal. The brand is best known for its name and the price of its medicinal products, its name depicting the words, Savings, and Quality. With the digital world, consumers are now inclined more towards buying medicines and such products online through trusted sources rather than going to an actual physical store or chemist and buying the required medicines. The E-pharmacy has had rising importance and demand, SastaSundar is one of the few companies that explored such an opportunity.
SastaSundar is also listed publicly on NSE as well as BSE. SastaSundar also deals with a wide range of products that are backed by their research and medicinal properties. With medicines, they also deal in Personal care range, Organic range, Beauty care products, and Herbal products which are currently only dealt in India. With their own manufacturing unit in Baruipur, the brand also has its subsidiary called Healthbuddy Ltd. To back this venture, a leading Japanese healthcare company called Rohto Pharmaceutical Co Ltd. had also invested 5 million dollars along with a 13% stake in SastaSundar Healthbuddy, which promises a great future in terms of turnover.
What we discussed above were the benefits that the brand has achieved so far from the date of its establishment to the current time. However, for business owners looking to acquire SastaSundar Franchise, there are various other benefits that can be used to an advantage which are as follows.
A. SastaSundar offers a wide range of products as well as services through its E-portal. They do not just sell their products but their portal also includes services like physiotherapy, nursing, trained attendants for the elderly, cancer screening tests, diabetes management programs, and any medical equipment that can be purchased or rented by getting it delivered at your doorstep.
B. Another noteworthy benefit which can be taken by Franchise owners is that the brand does not limit the sales to just their products, they also deal with OTC products of well-known companies such as Patanjali, Himalaya, Ayurvedic products, Gillette, and so on.
C. For increasing customer base and providing a good customer experience, the brand provides their customers with free home delivery options for a net amount of Rs. 250 and above. This is again a rare system or a service that can be seen in the industry or the field of E-pharmacy.
D. Lastly, the various technicalities of the business are dealt with by the company itself. The drug license is provided by the brand, there is no inventory risk to the Franchise owners. Also, to top up the benefit for the Franchise owners, the brand also provides them with marketing, promotions, technical support, and also training for making optimum use of the resources and boost their business.
Starting a Franchise of a brand dealing in E-pharmacy sounds easy to setup and establish, however, there are various complications involved from setting up the software to the fulfilment of all the services that are provided by the brand. In comparison of the investment amount in return for the agreement and the services which are provided by the brand, the venture is totally in favour of the Franchise owners. On average, you are required to make an investment of around 3 lakhs INR, out of 3 Lakhs, 1 Lakh is dedicated as a security deposit to the brand and the other 2 lakhs is assigned as the Franchise fee, the services provided by the company, and the stock. The term of the Franchise goes for a lifetime and Franchise owners can discontinue with the agreement at any point of time.
As the brand deals in E-pharmacy and the health sector, there are certain requirements that are to be fulfilled by the Franchise owners for getting eligible to acquire the Franchise of SastaSundar. The requirements necessary are mentioned as follows.
A. The area requirement for having an outlet should be around 120 sq. ft, it is also mentioned that the outlet should have a refrigerator, AC, UPS, printer, computer, and so on.
B. The person aiming to acquire the Franchise should have at least finished his/her diploma in pharmacy and should also be a registered and licensed pharmacist to obtain the pharmacy license.
C. On acquiring the Franchise, the owner is thereby given detailed manual and training on how the Franchise has to be operated. The senior-level management provides continuous support to the outlet, along with the necessary IT system as well as the training which helps them to operate smoothly.
D. In total, you need 2 full-time pharmacists at your outlet, a cashier, and even a delivery guy to handle all the deliveries.
To apply for the Franchise is a very easy process. You just need to visit the official website of the brand and click on ‘Partner with Us’. Once the tab opens you would be presented with an application form. Once you have submitted the application with the proper details, you would be contacted by the representatives of the brand and the process of acquiring the Franchise would move further. The official website of the brand is as follows.
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