The only services which are required comparatively more during economic, political and other instabilities, have been proven more than just essential during this global pandemic and still remains unaffected to keep up with the documentation demand of the commercial and governmental spaces and the important exchanges among the nation’s population is the courier service.
And there’s this one logistics company who has managed to meet all these needs and become India’s largest logistics and supply chain company delivering 10 million a month to 3800+ pin codes which goes by the name Ekart.
Ekart was initially established as an in-house logistic arm to one of the largest online shopping platform, Flipkart. It is an Indian courier delivery service which delivers shipments, packages, documents and couriers.
Ekart has shipped 85% of the products ordered on Flipkart and has empowered the growth of Flipkart through innovations like cash-on-delivery and in-a-day guarantee (50 cities), same day guarantee (13 cities)
Headquarters: Bangalore, India
Area served: 3800+ pin codes
Key people: Neeraj Aggarwal and Kalyan Krishnamurthy
Products: Delivery, express mail, third-party logistics
Revenue: ₹ 4422.2 crores
Unique selling point (USP) : The unique selling point of taking up an Ekart franchise is:
Business model of Ekart:
The business model of Ekart can be defined using these 4 variants
Value proposition: The value proposition which an Ekart franchise is likely to get you is:
Target consumers: The target consumers for this Ekart franchise would be :
Competitor review: There are barriers to entry in the courier service industry because of the in depth capital and management involved in logistics and supply change management operations. However the main competitors would be:
Marketing strategy: The marketing strategy that can be additionally implemented by your Ekart franchise braised the support offered by Ekart could be:
Reputed Tie-ups: With it’s innovation in improving the delivery services for Flipkart users it has recently tied-up with Tata CliQ and Voonik to support the developing courier needs, thereby instilling trust among the consumers
Wider target customer base: Exchange of documents, packages and online shopping are becoming a routine transaction among consumers backed by ease in delivery services: same day delivery, cash on delivery, digital payment options exercised by companies like Ekart, thereby opening a market to many consumers
Minimal operations: Since Ekart is a logistic and supply chain delivery company with advent of technology tracking the orders, inventory management softwares have made the operations less time consuming and easy to deal with
Easy investment: The franchise of Ekart comes with low investment in terms of capital as well as management with simple terms and conditions to adhere to.
A documentation requirement of the following :
Also read :
An Ekart franchise requires an initial investment between ₹50000-1 lakh.
An Ekart franchise is likely to yield you a reasonable profits which comes from delivering as many as 10 million orders per month.
One can apply to the Ekart franchise by the way of putting in a request for the application procedure PDF on their official email address and follow up with them on it if you agree with their terms and conditions
If you are still second guessing yourself as to whether or not to take up this franchise we’ve got some facts delivered at your door step, here:
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