Starting a new business is not an easy task to follow. Even the most acquired ‘Franchise model’ has become a difficult pick with so many brands offering its Franchise in the different industries. One of the fastest and demanding segments is the fast-food industry, many brands have developed a huge customer base in this segment by leveraging the demand and offering first-class services. However, another aspect which every customer looks for, apart from the quality and uniqueness of the food is the service. With a live-grill unique experience, Barbeque Nation has been one of the finest brands in the fast-food industry.
With its first outlet established in the year 2006, Barbeque Nation has developed a chain with more than 150 + outlets in the country. The Barbeque Nation was started with the motive of offering the customers with a live grill and found counter concept and making the order right in front of the customers instead of the kitchen. This business idea in the year 2006, attracted many food lovers and Barbeque Nation kept on evolving and scaling their business with their unique concept of the live grill, similar to the service provided in marriages and banquets.
With its ongoing success, the brand widened its menu and started offering desserts in the form of a separate kulfi counter. The brand continued its operations and expanded its reach even on an international basis. Today, the brand has its presence in countries like UAE, Oman, Malaysia, and so on. Today, the brand is not just known for its Chicken tikka, but also for the different varieties that it serves to its customers and the uniqueness that the brand has maintained over the years, which entices every customer to keep visiting their outlets.
The sole purpose of acquiring a Franchise of a brand is to take advantage of the brand value that the company has built, however, it is also important to keep into account the various USP’s of a brand. The various advantages of acquiring Barbeque Nation Franchise are mentioned as follows.
As the brand has even opened on a global scale and has its own vision of operating globally in many countries, the investment amount required for starting Barbeque Nation Franchise is higher than usual. An interested candidate would require an investment amount that ranges between 1 to 2 Crore INR. Even though the capital required is higher, the investment includes and covers all the aspects such as the interior, the equipment, accessories, refrigerators, Air conditioners, and so on. The franchise fee is around 25 Lakhs INR and the royalty fee that is asked by the brand goes around 8 %.
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Requirements for Starting Barbeque Nation Franchise in India
To be a part of Barbeque Nation, every unit needs to follow and satisfy a few of the guidelines that is mentioned by the brand. The various requirements that are necessary are mentioned as follows.
The best way to apply for Barbeque Nation Franchise would be to visit the official website of the brand. On visiting the website, you would be required to fill an application form with the necessary details asked by them. Once submitted, you would be contacted by the staff of the brand and the process of acquiring Franchise would move further. The official website of the brand is as follows,
No, you have to find your own staff, the brand would provide them with training.
The brand asks for an 8 % royalty fee of the total sales.
The term period of the Franchise agreement is for lifetime basis.
Since the establishment of brand, not even one outlet has closed its operations, hence it is a very profitable business.
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